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Learn to COOK - Catering: A Guide to Managing a Successful Business Operation
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List Price: $45.00
Our Price: $29.70
Your Save: $ 15.30 ( 34% )
Availability: Usually ships in 24 hours
Manufacturer: Wiley
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Average Customer Rating:  
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Binding: Hardcover
Dewey Decimal Number: 642.4068
EAN: 9780764557989
ISBN: 076455798X
Label: Wiley
Manufacturer: Wiley
Number Of Items: 1
Number Of Pages: 368
Publication Date: 2008-02-26
Publisher: Wiley
Studio: Wiley
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Editorial Reviews:
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In this invaluable reference, The Culinary Institute of America provides all the information that caterers and would-be caterers need to set up and run a successful catering business of any kind. From launching the business, establishing pricing, setting up a kitchen, staffing, and marketing to planning events, organizing service, preparing food, managing the dining room and beverages, and developing menus, it provides detailed guidance on every aspect of the catering business, showing operators how to troubleshoot and creatively solve problems. Illustrated throughout with 50 photographs and 30 black-and-white illustrations, Catering is an indispensable guide for anyone who wants to succeed in this highly competitive field.
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Spotlight customer reviews:
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Customer Rating:
Summary: Catering: A guide to Managing a Successful Business Operation
Comment: This is a well-organized text with comprehensive coverage of business challenges faced by a caterer, ranging from in-hotel to off-site mom/pop style businesses. It is very helpful and readable, although I hoped for more recipes and display ideas to leaven the text.
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